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(Partial module) Business communication English (CEFR-B1+)26813/4114/1819/26811/48
Study guide

(Partial module) Business communication English (CEFR-B1+)

26813/4114/1819/26811/48
Academic year 2018-19
Is found in:
  • International Curriculum, programme stage 2
In other study programme:
  • Bachelor of Office Management as Business communication: (Partial module) Business communication English
This is a part of the course unit Business communication French-English (CEFR-B1+).
Study load: 1 credit
Weight: 1,50
Total study time: 37,50 hours
Possible deadlines for learning account: 15.03.2019 ()

Organisation of education

Teaching Activities, Learning Activities, Assessment Activities
Lecture6,00 hours
Self-study19,50 hours
Seminar12,00 hours
This part of the course unit 'Business communication French-English (CEFR-B1+)' is marked out of 20 (rounded to an integer).
Re-sit exam: 
  • is possible.
  • in the event of a fail mark for the composite course 'Business communication French-English (CEFR-B1+)', only the failed part(s) need(s) to be retaken.
Co-ordinator: Dhondt Cem
Language course: Yes, English
Languages: English
Scheduled for: Semester 2

Objectives

The aim is that especially the students' oral communication skills should be sharpened up.

Contents

Communication role plays aimed at preactical situations supplemented by written assignements

Prerequisites

See prerequisites

Final objectives

1.Uses the business-oriented communication skills and expresses himself correctly in English. (B1+/B2) (DSL2)

Indicators:

  • Prepares the meeting (via mail, phone + agenda) en defends his opinion (during meetings).
  • Negociates (during meetings).
  • Does an interview.
  • Presents a company or a product.

2. Gives a short, written report of a business activity in English. (B1+/B2) (DSL2, DSL10) (DSL2, DSL10)

Indicators:

  • Takes down the minutes and works correctly and with an eye for detail. (A&S)
  • Reports in a correct business language. (A&S)

3. Ddraws up persuasive business and commercial texts in English for websites, leaflets, brochures and advertisements for several target groups. (DSL2, DSL6, DSL11, AC1, AC2, AC4, AC6, AC7, ABC1, ABC2, ABC4)

Indicators:

  • Selects the relevant information to characterize the product / the service. (W&I)
  • Characterizes his target group. (I)
  • Writes autonomously, clearly and persuasively and with a sense of creativity about the product or service offered. He does this in function of the target group and to take care of the image of the company. (A&S)

Organisation of education

Educational conversation, supervised learning, group work, discussion, simulation, role play.

Study guidance

coaching

Evaluation

  • First exam opportunity:
    • Non-period bound evaluation : 50%
    • Period bound evaluation : 50% written exam
  • Second exam opportunity :
    • 50% oral exam + 50% written exam